In a reaffirmation of its commitment to the Bangladesh Premier League (BPL), Ispahani has once again stepped up as the title sponsor for the upcoming 10th season. The tea company, a title sponsor in the previous season, is back to support the league. Joining forces with Ispahani is Naqd, a mobile phone-based digital financial services company, as the Power Buy sponsor. The official name for the 10th season is now recognized as the "Ispahani Bangladesh Premier League (BPL) powered by cash."